Abstract:
In winter term 2016, students in the Business Planning and Strategy Projects class (BA
453) in the Lundquist School of Business at the University of Oregon (UO) conducted
an analysis for a proposed regional multi-sports complex in Redmond, Oregon.
A group of organizations within the region are exploring a regional multi-sports complex.
Initial parties include: Deschutes County Fair & Expo Center, City of Redmond,
VisitBend, Central Oregon Visitors Association (COVA), Redmond Area Parks and
Recreation District, and others. The complex is framed as an economic development
initiative targeted at sports tourism. The goal is to develop an outdoor/indoor complex
that would attract major destination tournaments that are not easily accommodated in
Central Oregon’s existing sports infrastructure. The complex would also bring
community benefit through use from local groups and sports leagues.