Snipes, Genifer2019-07-152019-07-152019https://hdl.handle.net/1794/247839 pagesUnderstanding the business research process is a critical skill required for entrepreneurship students to succeed in the innovation process. However, students often assume their casual information-seeking habits will work equally well in entrepreneurship research, in the process missing, misunderstanding, or misapplying information as they build their propositions. In the Lean Research activity, student groups use the Business Model Canvas (Osterwalder & Pigneur, 2010) and a range of secondary information sources to build a research-based foundation for their entrepreneurial proposition while tackling common research challenges such as assessing information quality, researching fuzzy market segments, and tracking private company activity.enCreative Commons BY-NC-SAentrepreneurshipinformation literacydesign thinkingPresentation