Sustainable City Year Reports 2010-11 (Salem)

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Browsing Sustainable City Year Reports 2010-11 (Salem) by Subject "Minto-Brown Island Park (Salem, Or.)"

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    Minto-Brown Island Park Citizen Communications Strategy
    (University of Oregon, 2010) Nelson, Jonathan; Stavitsky, Al
    The city collaborated with students from the University of Oregon’s Strategic Communication program to develop a communication plan to address a variety of concerns. The city specifically wanted students to create a plan to help citizens acknowledge the value of Minto-Brown Island Park, and by extension other city-operated parks; to promote personal responsibility by park visitors; to reduce litter in the park; and to discourage dog owners from allowing their pets to run off leash in on-leash areas. Students were asked to produce a multiplatform media plan with suggested messaging. The communication plan was designed to augment a plan developed by students from the University of Oregon’s Landscape Architecture department to improve the physical, natural, and human amenities at the park.
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    Minto-Brown Island Park Studio
    (University of Oregon, 2010) Bingle, Logan; Nevers, Vanessa; Ruggeri, Deni
    The City of Salem asked the Minto-Brown Island Park research and design studio, led by University of Oregon Landscape Architecture Professor Deni Ruggeri, to provide a new interpretive trail plan for Minto-Brown Island Park located in Salem, Oregon. The primary considerations, as given by the City of Salem, for the development of this interpretive trail plan were to investigate new trails and connections that would facilitate improved way-finding within the park, provide interpretive opportunities and increased access to the Natural Resource and Conservation Service (NRCS) restoration areas and the Willamette River, and increase pedestrian and bicycle connectivity to downtown Salem via a future bridge and easement linking the northern perimeter of Minto-Brown Island Park to Riverfront Park. In order to develop a proposal for a new interpretive trail plan, this studio launched an intensive investigation to understand the natural and cultural fabric that defines Minto-Brown Island Park at present, and the potential to enhance the value of the park for Salem’s present and future residents. This investigation revealed a multitude of opportunities to engage the community of Salem in a variety of park experiences, both new and traditional, that would help generate support for, and increase awareness of, the value of this park to the city. These exciting investigations led to the decision to develop and propose a new master plan for Minto-Brown Island Park in conjunction with the development of the interpretive trail plan.