Audience Development: Texas Symphony Orchestras

dc.contributor.authorBedell, Renelle
dc.date.accessioned2012-05-24T12:28:58Z
dc.date.available2012-05-24T12:28:58Z
dc.date.issued2012-06
dc.description89 pp. Examining committee chair: Patricia Deweyen_US
dc.description.abstractSymphony orchestras are experiencing a significant decline in audience attendance. The development of technology, the decline of music education, and the current state of our economy, are just a few challenges that symphonies are coping with. Some organizations have already found approaches to overcome these obstacles, but many are still struggling. Throughout this research the following question is explored: “What audience development strategies are being used by Texas symphony orchestras?” This work focuses largely on the Austin Symphony Orchestra and the San Antonio Symphony through a comparative case study analysis. This project also involves document analysis, observation and interviews.en_US
dc.identifier.urihttps://hdl.handle.net/1794/12210
dc.language.isoen_USen_US
dc.rightsrights_reserveden_US
dc.subjectAudience developmenten_US
dc.subjectSymphony orchestras
dc.subjectAustin Symphony Orchestra
dc.subjectSan Antonio Symphony Orchestra
dc.subjectTexas
dc.subjectParticipation
dc.subjectEngagement
dc.subjectOrchestra
dc.titleAudience Development: Texas Symphony Orchestrasen_US
dc.typeOtheren_US

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