Anime Music Videos and Storytelling: Performing Channels of Communication

Loading...
Thumbnail Image

Date

2016-10-27

Authors

Harris, Sabra

Journal Title

Journal ISSN

Volume Title

Publisher

University of Oregon

Abstract

Anime Music Videos (AMVs) are transformative works that provide channels of communication between the viewer and the viewed. The editors who make AMVs have distinct communities built on the evolution of anime conventions in the United States but have prospered and transformed globally. In the performance of technology, AMV editors find ways of using mass-mediated texts to express themselves, to convey emotions, and to communicate social messages. They make new associations by combining materials and display these associations in sophisticated ways on social forums like the Internet and anime conventions. The associations are interpretive and articulate how storytelling, rather than a fixed and linear one-way flow, is nonlinear, a negotiation between the storytelling performer and audience.

Description

Keywords

AMV, Communication, Fan studies, Performance, Storytelling, Technology

Citation