Lane Transit District West 11th Expansion Communication Assessment
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Date
2013
Authors
Dedoshka, Daniel
Abraham, Dallas
Journal Title
Journal ISSN
Volume Title
Publisher
University of Oregon
Abstract
In the fall of 2012, LTD engaged a team of 10 public relations students from
the University of Oregon to conduct research to determine why there was such
strong opposition to the proposed BRT expansion project along West 11th
Avenue in Eugene, and how LTD’s communication strategies and techniques
could be improved.
Description
18 pages
Keywords
Springfield (Or.), Transportation -- Oregon -- Springfield -- Planning, Public communication campaigns