CultureWork ; Vol. 16, No. 01

dc.contributor.authorFisher, Alyssa
dc.contributor.editorVoelker-Morris, Julie L.
dc.contributor.editorVoelker-Morris, Robert J., 1969-
dc.date.accessioned2015-01-07T22:53:19Z
dc.date.available2015-01-07T22:53:19Z
dc.date.issued2012-01
dc.description6 pagesen_US
dc.description.abstractThis article documents and explores the emerging trend of music festivals that are incorporating transmedia narratives into their programming. I will provide an overview and documentation of three case study festivals: Midpoint Music Festival in Cincinnati, Ohio, Treasure Island Music Festival, in San Francisco, California, and South by Southwest, a music, film and interactive media festival in Austin, Texas, the trends that emerge among them, and the place of a transmedia festival in a wider culture of media-consumer interaction.en_US
dc.identifier.issn1541-938X
dc.identifier.urihttps://hdl.handle.net/1794/18684
dc.language.isoen_USen_US
dc.publisherInstitute for Community Arts Studies, Arts & Administration Program, University of Oregonen_US
dc.rightsCreative Commons BY-NC-ND 4.0-USen_US
dc.subjectCultureWork
dc.titleCultureWork ; Vol. 16, No. 01en_US
dc.title.alternativeTranscending the Music Festival: A Look into an Adoption of Transmediaen_US
dc.typeArticleen_US

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