Preserving the Authenticity of Chinese New Year

dc.contributor.advisorVogel, Matthias
dc.contributor.authorWoo, Evelyn
dc.contributor.authorChan, Tina
dc.date.accessioned2020-08-11T17:39:05Z
dc.date.available2020-08-11T17:39:05Z
dc.date.issued2020
dc.descriptionProject files are comprised of 1 page pdf and presentation recording in mp4 format.
dc.description.abstractThis project explores generational gaps in celebrating Chinese New Year, which is arguably the most important holiday in China. Also known as the Spring Festival, traditional rituals include the family reunion dinner on New Year’s Eve, putting up lucky red decorations, and handing out red envelopes to children. In the last decade, many new forms of commemorating Chinese New Year have developed among young people, such as sending virtual red envelopes for online money transfers via WeChat, a popular messaging app, and watching the extravagant Chinese New Year Gala on screens rather than participating in small festivities with family. These technology-driven changes are of particular concern to some elders who think that the younger generation is turning away from traditional family values and customs. The purpose of this project is to examine these cultural changes and question whether the Chinese New Year is losing its authenticity. We debate how far this transition is indicative of a larger restructuring of Chinese society and contrast different generational perspectives by analyzing Western and Chinese news outlets, social media blog posts, and websites. We expect to find that with China’s rapid urbanization, cultural traditions are not lost but simply changed, which some may see as growth, while others interpret it as a disappearing act. Our project has strong social significance, as it points out schisms in Chinese society and issues China faces in its process of modernization.en_US
dc.format.mimetypevideo/mp4
dc.format.mimetypeapplication/pdf
dc.identifier.orcidhttps://orcid.org/0000-0003-1326-4331
dc.identifier.urihttps://hdl.handle.net/1794/25546
dc.language.isoen_US
dc.publisherUniversity of Oregon
dc.rightsCreative Commons CC0
dc.subjectChinese New Yearen_US
dc.subjectSpring Festivalen_US
dc.subjectGenerational gapen_US
dc.subjectCultureen_US
dc.subjectHolidayen_US
dc.titlePreserving the Authenticity of Chinese New Year
dc.typePresentation

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