Development of the Supreme Court Aura: The Impact of Media Framing on Intergenerational Support for the Supreme Court

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Date

2018-06

Authors

Sachdeva, Niharika Simran

Journal Title

Journal ISSN

Volume Title

Publisher

University of Oregon

Abstract

The Supreme Court does not have a traditional public relations office, nor does it seek out media coverage to discuss its work. The mysterious aura of the Supreme Court leaves the media to interpret and uncover the legally complex decisions of the Court. This study examines how media framing, specifically legal and political framing, of the Supreme Court influences support for the Court among Generation X and Millennials. The results show an absence of any influence from framing and generation on the level of diffuse and specific support for the Court, suggesting that the public is not influenced by the political nature of the Court. Interestingly, the results showed that after reading the article, Millennials trust for the Supreme Court increased and Generation X’s trust decreased – legitimizing core public relations research done for the 2016 Edelman Trust Barometer.

Description

46 pages. Presented to the School of Journalism and Communication and the Robert D. Clark Honors College in partial fulfillment of the requirements for the degree of Bachelor of Science June 2018

Keywords

Journalism, Political science, Media framing, Supreme Court, Millennials, Generation X, Support, Generational

Citation