Unpacking Excessive Gaming: A Political Economy and Ideological Analysis of Game Nogada

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dc.contributor.advisorStabile, Carol
dc.contributor.authorLee, Younsong
dc.date.accessioned2021-11-23T15:08:15Z
dc.date.available2021-11-23T15:08:15Z
dc.date.issued2021-11-23
dc.description.abstractThis study examines a particular form of excessive gaming, that is, game nogada. Game nogada is a Korean game culture term that refers to repetitive, monotonous, labor-like game activities, which I define in this study as excessive game labor induced by the game reward system (or what I call nogada game system) and voluntarily done by gamers as ideological subjects. In order to provide an alternative approach to the psychological game addiction discourse, which deals with excessive gaming from the perspective of individualist-reductionism, this dissertation integrates a political economy approach with a cultural studies approach. From a political economy perspective, on the one hand, this study examines the relationship between game nogada and the nogada game system of World of Warcraft (WoW). From a cultural studies perspective, this study analyzes how the ideology reflected in Korean WoW gamers’ game culture encourages players to engage in excessive game labor.en_US
dc.identifier.urihttps://hdl.handle.net/1794/26854
dc.language.isoen_US
dc.publisherUniversity of Oregon
dc.rightsAll Rights Reserved.
dc.subjectaudience laboren_US
dc.subjectexcessive gamingen_US
dc.subjectgame laboren_US
dc.subjectgame nogadaen_US
dc.subjectideologyen_US
dc.titleUnpacking Excessive Gaming: A Political Economy and Ideological Analysis of Game Nogada
dc.typeElectronic Thesis or Dissertation
thesis.degree.disciplineSchool of Journalism and Communication
thesis.degree.grantorUniversity of Oregon
thesis.degree.leveldoctoral
thesis.degree.namePh.D.

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