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Celebrity endorsements and advertising effectiveness: The importance of value congruence 12208
Communities of practice: A brief introduction 9531
Ha Ha, Only Serious: A Preliminary Study of Joke Religions 3620
Respect and Reuse: Sustainable Preservation in Portland, Oregon 3573
The House That Fox Built: Anonymous, Spectacle and Cycles of Amplification 3523
An identification guide to the larval marine invertebrates of the pacific northwest 3381
The schoole of abuse 3322
Communication and Decision Making Improvement Plan 2863
Everyman 2813
Ancient archetypes in modern media: A comparative analysis of "Golden Girls", "Living Single", and "Sex and the City" 2791