Successful Relationship Development: Building a Positive Relationship between a Performing Arts Center and Its Internal and External Communities
Datum
2008-06
Autor:innen
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Zusammenfassung
Over the past few years, performing arts centers have come to be regarded as having an important role in improving a community. But how can a performing arts center operate effectively and efficiently, playing this expected role? In this research project, I explore the
relationship development processes of the Portland Center for the Performing Arts with its resident companies and the general public community. In addition, I locate literature related to the key themes included in relationship development. Through analyzing literature from previous studies and collected information from the case study site, I present the findings to answer my
sub-research questions and I summarize unexpected findings from the case study. At the end, I provide recommendations to future leaders of performing arts centers for building positive relationships with resident companies and the general public community.
Beschreibung
103 p. Examining committee chair: Dr. Patricia Dewey
Schlagwörter
Relationship development, Arts -- Marketing, Partnerships, Performing arts center, Community engagement, Communication