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Browsing Marketing Theses and Dissertations by Subject
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Now showing items 1-20 of 108
| Subject |
|---|
| Access-based consumption [1] |
| access-based consumption [1] |
| Advertising [1] |
| Advertising effectiveness [1] |
| Affect [2] |
| Affect (Psychology) [1] |
| Affect heuristic [1] |
| Aircraft industry [1] |
| Airframes [1] |
| Assertive Message [1] |
| Attribution [1] |
| Basketry [1] |
| Blame [1] |
| brand activism [2] |
| Brand endorser [1] |
| brand equity [1] |
| Brand mind perception [1] |
| Cause marketing [2] |
| Celebrity endorsement [1] |
| Cognitive appraisals [1] |
Now showing items 1-20 of 108