Sustainable City Year Reports 2015-16 (Redmond)

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Browsing Sustainable City Year Reports 2015-16 (Redmond) by Subject "Citizen participation"

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    City of Redmond Community Engagement Plan
    (2016) Hawley, Erica; Dionísio, Wendy Ames
    Over the course of 10 weeks, students in Public Relations Campaigns (J454) at the University of Oregon collaborated with City of Redmond officials and staff to identify goals, objectives, target audiences, strategies, and tactics that would help to increase civic engagement among the residents of Redmond. The ultimate goal of the project was to create community engagement between the public and city hall. In hopes of reaching this goal, students identified the target audience as citizens between the ages of 25 and 45 and developed two objectives: • Increase awareness of city events among the target audience • Create civic engagement online among the target audience
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    Civic Engagement Strategies for The City of Redmond
    (2015) Salvey, Lydia; Remund, David
    The City of Redmond worked with public relation students at the University of Oregon to find solutions for increasing civic engagement. The following pages include recommendations culled from eight different plans developed by student teams during the academic term, with each team taking on the same challenge of heightening citizen involvement in the City of Redmond. Separated by target audience, this report includes strategies and tactics for social media enhancement, improving media relations, establishing city committees, and planning special events. By targeting varying audiences, such as working class families, parents, high school students, and the Hispanic/Latino(a) communities, the City of Redmond has the opportunity to improve citizen awareness and involvement in city planning and initiatives.
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    Inclusive Public Participation: Outreach to the Latino Community in the Redmond Area
    (2016) Deiters, MaryBeth; Sandoval, Gerardo
    The City of Redmond has experienced rapid growth in its Latino population since 2000, and the city is working to improve communication with and services for the Latino community. Realizing the need to better reach out to the Latino community, Redmond sought the assistance of Dr. Gerardo Sandoval’s Public Participation in Diverse Communities class. Graduate and undergraduate students reached out to the Latino community with tools and strategies developed via the University of Oregon Latino Civic Participation Project in collaboration with Dr. Sandoval and James Rojas. Students performed background research prior to conducting outreach. This research looked into the history of Latinos in Redmond and their socioeconomic realities. This research helped students understand the context of issues within Redmond. Graduate students interviewed Latino community stakeholders in order to gain a deeper insight into the lives of Latino residents. Students also participated in a city staff training led by James Rojas and Dr. Sandoval. During this training, staff learned an interactive outreach method called “Participation by Play.” City staff attended the training, including staff from Redmond’s Police Department.