Using Business Intelligence to Leverage Operational Data in Support of Membership and Asset Growth in Credit Unions

dc.contributor.authorO’Brien, Eric
dc.date.accessioned2011-07-06T17:08:21Z
dc.date.available2011-07-06T17:08:21Z
dc.date.issued2011-02
dc.description85 p. This paper was completed as part of the final research component in the University of Oregon Applied Information Management Master's Degree Program [see htpp://aim.uoregon.edu].en_US
dc.description.abstractDeregulation in the credit union industry allows new opportunities to expand services and increase competition with other financial institutions by creating membership diversity beyond the traditional common bond. Operational data stored in data warehouses can be mined and leveraged to analyze and predict membership behavior to increase membership and asset growth. This study examines credit union performance indicators, business intelligence solution options, and four case studies to provide an implementation framework for credit union managers.en_US
dc.identifier.urihttps://hdl.handle.net/1794/11392
dc.language.isoen_USen_US
dc.relation.ispartofseriesAIM Capstone 2011;Eric O’Brien
dc.subjectCredit unionsen_US
dc.subjectCommon bond
dc.subjectMembership growth
dc.subjectAsset growth
dc.subjectBusiness intelligence
dc.subjectData warehousing
dc.subjectData mining
dc.subjectApplied Information Management
dc.subjectAIM
dc.subjectData
dc.titleUsing Business Intelligence to Leverage Operational Data in Support of Membership and Asset Growth in Credit Unionsen_US
dc.typeOtheren_US

Files

Original bundle
Now showing 1 - 1 of 1
Loading...
Thumbnail Image
Name:
OBrien-2011.pdf
Size:
686.45 KB
Format:
Adobe Portable Document Format
Description:
AIM Terminal Project
License bundle
Now showing 1 - 1 of 1
Name:
license.txt
Size:
2.13 KB
Format:
Item-specific license agreed upon to submission
Description: