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The University of Oregon Libraries Assessment Team partnered with a market research consultant to conduct focus group with graduate students to elicit information on their library experience and the support they receive from the libraries in their roles as students, researchers and teachers. We conducted non-traditional sessions that included story-telling, graphic facilitation, and brainstorming. Seventeen library faculty and staff engaged with sixty-four graduate students in 2.5 hour sessions. Through extensive, guided de-briefing we identified challenges and frustrations; positive affirmations of what is working well; and aspirations and “wish-fors”. Subsequent all-staff meetings focused on the aspirations: what the graduate students wanted if resources were not an issue. Some changes have already been implemented and the focus group results continue to inform library decision-making.