Technology-Based Market Capabilities: Options that Support Competitive Advantage

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dc.contributor.authorHogan, Dana L.
dc.date.accessioned2008-11-13T23:30:03Z
dc.date.available2008-11-13T23:30:03Z
dc.date.issued2008-11-13T23:30:03Z
dc.descriptionThis paper was completed as part of the final research component in the University of Oregon Applied Information Management Master's Degree Program [see htpp://aim.uoregon.edu].en
dc.description.abstractBarney et al. (1995) explain that technologies can increase a firmà ¢ s economic value by reducing costs or differentiating products and services. Literature published 1995-2006 is analyzed to identify types of technology-based market capabilities useful in pursuit of competitive advantage. Eight types are identified: Business Intelligence, Customer Relationship Management, Data Warehouse, Electronic Data Interchange, Email, Information Technology, Knowledge Management and Web & Internet Technologies. The outcome provides a set of references for managers of information systems.en
dc.identifier.urihttps://hdl.handle.net/1794/7821
dc.relation.ispartofseriesAIM Capstone 2006;Dana L. Hogan
dc.subjectDataen
dc.subjectData warehousingen
dc.subjectElectronic data interchangeen
dc.subjectKnowledge managementen
dc.subjectAIMen
dc.subjectCompetitive advantageen
dc.subjectBusiness intelligenceen
dc.subjectApplied Information Managementen
dc.titleTechnology-Based Market Capabilities: Options that Support Competitive Advantageen
dc.typeOtheren

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