The Most Popular Social Media Accounts in the Middle East (H1 2022)

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dc.contributor.authorRadcliffe, Damian
dc.date.accessioned2023-03-02T01:13:38Z
dc.date.available2023-03-02T01:13:38Z
dc.date.issued2022-12-31
dc.description20 pagesen_US
dc.description.abstractFor the first time, this report brings together in a single chart the most popular accounts originating in MENA on Facebook, Instagram, YouTube and Twitter. Each of these platforms is explored in more detail in this report, but below we outline the account with the largest number of followers, likes and subscribers, across MENA as well as the region's four biggest markets: Egypt, Saudi Arabia, Turkey and the United Arab Emirates. Featuring news and music channels, content creators, religious figures, politicians and sports stars, this chart shows the breadth of activity seen on different social media channels and the different ways in which users utilize them. Egyptian footballer Mohamed Salah is the only person to be featured twice. The Liverpool player, and captain of the Egyptian national team, has the most popular Instagram and Twitter account stemming from Egypt. The report was made by possible by support from the New Media Academy and data from Emplifi. My thanks to them both.en_US
dc.description.sponsorshipNew Media Academy Data provided by Emplifien_US
dc.description.uriDOI: 10.13140/RG.2.2.31177.01123
dc.identifier.doi10.13140/RG.2.2.31177.01123
dc.identifier.urihttps://hdl.handle.net/1794/28046
dc.language.isoenen_US
dc.publisherNew Media Academyen_US
dc.rightsCreative Commons BY-NC-ND 4.0-USen_US
dc.subjectsocial mediaen_US
dc.subjectsocial networken_US
dc.subjectMiddle Easten_US
dc.subjectMENAen_US
dc.subjectArab Worlden_US
dc.subjectEypten_US
dc.subjectSaudi Arabiaen_US
dc.subjectTurkeyen_US
dc.subjectUAEen_US
dc.subjectFacebooken_US
dc.subjectInstagramen_US
dc.subjectYouTubeen_US
dc.subjectTwitteren_US
dc.titleThe Most Popular Social Media Accounts in the Middle East (H1 2022)en_US
dc.typeTechnical Reporten_US

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