How the Middle East Uses Social Media: 2021 edition
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Date
2022-03-10
Authors
Radcliffe, Damian
Abuhmaid, Hadil
Journal Title
Journal ISSN
Volume Title
Publisher
New Media Academy
Abstract
This is the tenth report in a series of annual studies exploring the latest social media trends across the Middle East and North Africa (MENA) region. It dives into developments on major networks (Facebook, Instagram, YouTube, Snapchat and Twitter), emerging platforms (TikTok, LinkedIn and Clubhouse) as well as messaging apps (WhatsApp, Yalla and Telegram). It also examines the role of Influencers, and how COVID-19 and Online Misinformation played out on social media in 2021.
Description
86 pages
Keywords
social media, social network, social networking, Middle East, Middle East and North Africa, MENA, digital, messaging apps, Facebook, YouTube, Instagram, Snapchat, Twitter, Online Influencers, Influencers, Mass communication, WhatsApp, Arab World