Browsing Scholarly Works by Author "Tachau, Joel"
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Analysis of Three Personalized Search Tools in Relation to Information Search: iGoogle, LeapTag, and Yahoo! MyWeb Tachau, Joel (2007-06)Personalized search is becoming mainstream with the rollout of iGoogle. While only beginning to impact consumers, these search tools require search experts to retool and rethink how they optimize websites. Three personalized ...