School of Journalism and Communication
The UO School of Journalism and Communication offers programs leading to bachelors, masters and doctoral degrees. undergraduate students major in one of six areas: advertising, electronic media, communication studies, magazine journalism, news-editorial, or public relations. For more information on the School and its programs visit the School's web site.
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(Philadelphia: Temple University Press, 2011)
(Marquette University Press, 2011)The following essay considers the ways in which the broadcast blacklist affected how media studies scholars think about and study the 1950s, as well how we understand the role of gender and family in 1950s popular ...
(Plenum Publishing Corporation, 1999-06)Since the 1920s, American advertisers have recognized the taboo associated with menstruation and have incorporated messages about the social consequences of "showing" into feminine hygiene advertising. In order to answer ...
Winnebagos, Cherokees, Apaches, and Dakotas: The Persistence of Stereotyping of American Indians in American Advertising Brands (The Howard Journal of Communications, 2001-07)Jeep Cherokee, Sue Bee Honey, and Crazy Horse Malt Liquor are all established brand names and trademarks that use representations of Native Americans to help sell their products. How stereotypes are created, and how pictorial ...
(University of Oregon School of Journalism, 1987-11)A report on the study of the present status and future direction of learning and the advancement of knowledge in the field of journalism and mass communication within the realities of American higher education.