Browsing Graduate Capstones and Terminal Projects by Subject "Branding"

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  • Jantz, Dulcie H. (Department of Planning, Public Policy & Management, University of Oregon, 2008-12)
    Ever-increasing competition for donor dollars, volunteers and quality staff has demanded a large-scale increase in the professional practices of nonprofits. To enhance organizational effectiveness, nonprofits have been ...
  • Jantz, Dulcie H. (Department of Planning, Public Policy & Management, University of Oregon, 2008-12-12)
    Ever-increasing competition for donor dollars, volunteers and quality staff has demanded a large-scale increase in the professional practices of nonprofits. To enhance organizational effectiveness, nonprofits have been ...
  • McCarthy, Stephanie (University of Oregon, 2015-06-15)
    This study seeks to articulate how three key art museums in the Pacific Northwestern cities of Portland, OR, Seattle, WA, and Boise, ID utilize branding techniques to create an identity through the use of color, imagery, ...

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